Making a Great Business Plan

Marketing business –

The same can be said for business. Every business, whether a startup or a full fledged, profitable organization needs a business plan. An Executive Summary is a one or two page summary of your entire business plan. In your Business Description, you'll need to include and define various aspects of your service offerings, an overview of the voice over and or audio production industry, the history of your field and any current happenings, your personal goals and objectives, elements that add to your success and the ownership of your company. This section is the backbone of your Business Plan and will set the stage for the information included in the rest of the plan. Everyone has a product or service that they are offering to a prospective client. In your case, it is a voice over recording, music production, or even copy writing services. Make your website your online storefront both in thought and deed.

Consider the following:

• You can provide samples or demonstrations of your product
• Graphics and or photographs are your visual marketing materials
• The URL (website address) is your "location"
• Equipment that you use and product delivery methods are manufacturing and shipping tools
• Website navigation is like the layout of a physical store
• If you have a site map, it helps to direct people to what they are looking for like a map in a department store
• Showcasing testimonials, affiliations and experience in easily accessible areas of your website builds credibility and instills trust with a customer

Presenting your contact information present enables people to do business with you. This purpose of this section is to help you outline the more administrative side of your business, including how you operate, where your office is located, your staff or assistant if applicable, equipment, overhead and other expenses, legal relationships, your network of suppliers, and credit policies.
Also, if there is a hierarchy of positions within your company, you would detail that hierarchy and the relevancy of each relationship.
Not everything in this section is based upon pure fact like the information you would have provided above in the other sections of your Business Plan. Development is a necessary part of business to remain competitive, so be sure to spend a significant amount of time when writing this part of your plan.