Opt In Email List

Marketing email -

Businesses began using opt in email lists in an effort to reach potential consumers while avoiding bulk mailings of unsolicited email advertisements, also known as spam.

Opt in email requires the user to register by confirming their email address. Often an opt in will require two separate actions, supplying an email address and then confirming the desire to join the opt in email list by clicking a link in the email once it arrives to insure that no one can claim to have been spammed.

Opt in email advertising is much more cost effective than use of regular mail for direct marketing or the expense of telemarketing.

Opt in email marketing may not be the answer for everyone. While it may provide a quick and simple solution to your advertising needs, some businesses encounter less than reputable opt in marketing companies that simply sell lists of email addresses without the owner's approval. Email addresses are often harvested from many online sources, and it is difficult to know for sure where these email lists were obtained.

A reputable opt in mailing firm will offer to complete the mailings for you, and send your ads to email lists that they obtain legitimately. Make sure you understand the laws surrounding opt in email lists and if you do hire a company to handle your advertising make sure they are experienced and reputable.

An opt in email list can be the answer for many companies and a way to connect products or services with potential customers.